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Summary of IOT Publications

Title The Third Year Plan of the Development of Image Data for the Demonstration System and Marketing of Cycle Route
Dept Transportation Planning and Land Transport Division
Year 2020
Month 7
Price 0
Summary

       The “Biker Friendly Environment and Integrated Bike Lane Network Implement Plan from 2015 through 2018” promoted by the Ministry of Transportation and Communications (MOTC) with approval of the Executive Yuan, is expected to learn from the successful experience of “Demonstrated Plan of Bike Lane Network in the Eastern Region” to continue the implementation of West Region recreational bike lane network and tourism, to integrate the biking culture into daily life, and gradually build the Bicycle Lifestyle Island from the aspects of industrial development, transportation, education and culture to achieve the goal of Bicycle Riding Country. The Ministry of Transportation and Communications completed the "Cycling Route No. 1" with the Sports Administration of the Ministry of Education at the end of 2015. In order to perfect the friendly environment of cycling route in the country, subsequently, the "Cycling Route No. 1" will be the main route, and divide the entire Taiwan into five major regions and plan for the classic routes in accordance with the "Biker Friendly Environment and Integrated Bike Lane Network Implement Plan from 2015 through 2018" to launch a demonstration bike land network for each region from 2016 to 2018.

      In 2015, this Institute built the "Cycling to Make the Dream Come True" - Cycling Routes Information System Website. This Project is based on the previous system of the "First Year Plan of Ministry of Transportation and Communications for the Development of Demonstrate System and Marketing Services of Cycle Route" to propose four dimensions according to land identification, planning and engineering, economic development, health, and leisure and city marketing, and five foundations along with user experiences, open government data, marketing promotion, internationalization and data application as the overall development direction of the three-year plan and implements the targets of all works every year.

       This is the third year of this Three-Year Plan. In addition to continue the expansion of image data for the classic demonstration routes and on-site video filming of each region, and the improvement of operability, to let the users can operate various functions more intuitively. In terms of APP, the biker fleet management function is introduced to strengthen the connection and support among the bikers in the fleet. In terms of Marketing, design the Segmented Island Cycling Travel Book in electronic file based on the completion of the Cycling Route No. 1 and the Cycling Branch Route between 2015 and 2018, and with the domestic and foreign bikers as the marketing targets, continue to operate fan groups, and organize journey sharing and prize-gifting activities from time to time in coordination with the seasonal festivals to strengthen the interaction between fans and fan groups, to make the "Cycling to Make the Dream Come True " becomes  the bikers web portal that people trust and like to browse.

Post date 2020-08-18
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